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Fujifilm cameras are the epitome of style. The case when you buy not just a camera, but a lifestyle. But Fuji devices are famous not only for their aesthetics, but also for the perfect combination of advanced technology, ease of use and moderate pricing. We have prepared for you a guide to all current Fujifilm cameras — from soapboxes and initial crop mirrorless to top medium format monsters.
Fujifilm soap dishes
Entry level Fujifilm cameras
Midrange Fujifilm Cameras
Best Fujifilm Cameras
Fujifilm “special” cameras
medium format
Fujifilm soap dishes
Fujifilm FinePix XP140
Pros:
- Excellent value for money and quality;
- advanced body protection;
- shoots underwater.
Minuses:
- “blurs” small details;
- 4K video only at 15 fps.
- sound in mono.
The time of soap dishes has passed, but protected waterproof models can still be relevant — for underwater photography, beach holidays and as the first camera for children. From this point of view, Fujifilm FinePix XP140 fulfills one hundred percent: it can be “drowned” by 25 meters and dropped from a height of 1.8 m.
Otherwise, this is a classic soap box that does everything for you, you just need to press a button. The picture will be at the level of average smartphones, and it is better not to shoot video in 4K at all. But FullHD is available at 60p, which is good for shooting scenes with fast movement.
Entry level Fujifilm cameras
Fujifilm X‑A7

Pros:
- good video performance;
- very compact;
- cool back screen and user friendly interface.
Minuses:
- no viewfinder;
- Not the best in class battery.
The Fujifilm X‑A7 is an entry-level crop mirrorless camera released in 2019. She immediately collected positive feedback from journalists and users, and this is no coincidence. The camera has the same sensor as the midrange X‑T30, so you get great photos in both JPEG and RAW. And she shoots good 4K video without cropping.
The camera also features a large 3.5‑inch display and a beginner-friendly touch interface (which will appeal to anyone transitioning from a smartphone to a full-fledged camera), while the body has two control dials and an autofocus joystick, which is unusual for entry-level models.
Of the minuses — not the longest-lasting battery with a rating of 270 shots (although the camera can be recharged on the go via USB from a power bank) and the lack of a viewfinder (which is typical for many initial mirrorless cameras).
Overall, this is a simple and easy to use camera with a stylish design (available in bright colors) aimed at beginners.
Fujifilm X‑T200
Pros:
- cool JPEGs and straight from the camera;
- large bright display with user-friendly interface;
- headphone jack.
Minuses:
- not very high quality video in 1080p;
- weak battery.
In many ways, the Fujifilm X‑T200 is the X‑A7, but with a viewfinder. The camera also takes great photos and high-quality 4K video, and it has the same 3.5‑inch display with an interface geared towards beginner photographers. If you often photograph outdoors, especially in sunny weather, the X‑T200 will be a clear favorite thanks to its viewfinder (albeit a small one).
Of the minuses of the camera — the same weak battery for 270 shots and not very impressive video quality in 1080p. Someone thinks that the controls and, in particular, the joystick are not very well located, but we must be aware that this is an entry-level model — often they do not have such functions at all.
Midrange Fujifilm Cameras
Fujifilm X‑E4
Pros:
- beautiful picture;
- fast continuous shooting with AF;
- very compact.
Minuses:
- minimum physical controls;
- no grip;
- face autofocus is not as reliable as competitors.
The Fujifilm X‑E4 is a mid-range mirrorless camera with a 26-megapixel sensor borrowed from the top-end X‑T4.
This is the most compact model of the X‑series, also due to the design in the style of a rangefinder camera (without the viewfinder taken out of the body). If you screw a pancake lens onto it, for example, Fujifilm 27mm f / 2.8 R WR, the camera will be no more than a soap dish. But you have to pay for compactness with the lack of a grip (although you can buy an optional external handle) and a minimal set of controls — most of the settings will have to be done from the menu.
The device has quite good autofocus, although the face recognition system sometimes sees them where they are not.
The X‑E4 shoots quality 4K/30p with 8‑bit F‑Log recording to an SD card or 10-bit F‑Log to an external recorder—options suitable for further color grading. The USB‑C port can be used for headphones via an adapter. So, in general, this is a good option for video shooting. At the same time, the camera does not have a built-in stabilization system.
This advanced and super portable camera is a good option for travelers and bloggers.
Fujifilm X‑T30 I and II

Pros:
- great quality photos and 4K video;
- high-speed shooting 20 fps with AF;
- support for advanced video options.
Minuses:
- 4K video recording time limits;
- controversial location of some controls;
- same problem with face autofocus as X‑E4.
The Fujifilm X‑T30 (and the updated X‑T30 II) is perhaps one of the most versatile Fujifilm cameras, which can be safely advised to both a novice and a more experienced user. The difference between the first and second generation is small: the X‑T30 II received a display with a resolution of 1.68 million dots (against 1.04 million in the old version) and additional RAM, thanks to which the camera “thinks” faster – at the level of the top X‑T4 .
The X‑T30 takes cool JPEGs straight out of camera and RAW footage with good dynamic range. It shoots 4K at 30p without crop, but the first version of the camera is limited to 10 minutes (so as not to overheat), and the second can shoot until it overheats for about half an hour.
Of the non-obvious disadvantages is the inconvenient location of the Q quick menu button, which you constantly accidentally press. There was even a conspiracy theory that Fujifilm deliberately placed this button so awkwardly in order to better separate the X‑T30 from the similar but more expensive X‑T3: if you don’t want to pay more, suffer!
Fujifilm X‑S10
Pros:
- built-in stabilization system;
- rotary screen;
- comfortable grip.
Minuses:
- viewfinder is small
- average battery.
Fujifilm X‑S10 is practically the same X‑T30 II, but performed in a different style and with a couple of nice bonuses.
If the X‑T30 II is a classic retro-style Fujifilm camera with lots of control levers, then the X‑S10 is more like a compact DSLR with a large grip and minimalistic control dials.
In terms of photo and video capabilities, they are the same, but the X‑S10 has an important advantage — a built-in stabilization system. This is a useful feature if you’re shooting video (so you can shoot handheld video with Fujifilm’s cool but unstabilized primes), and you get some bonuses when shooting handheld in low light. It also has a swivel screen, which is more suitable for video compared to the X‑T30 II’s tilting screen, which is more suitable for street photography.
The difference of 10 thousand rubles is fully justified by the presence of a built-in stub, but many (including the author of this article) simply cannot refuse such an attractive retro design of the X‑T30. But if you choose with your mind over your heart, the X‑S10 is Fujifilm’s best mid-budget camera.
Best Fujifilm Cameras
Fujifilm X‑T3
Pros:
- cool quality RAW and JPEG;
- convenient controls and customization;
- high-quality 10-bit 4K video.
Minuses:
- lack of AF-tracking of the object in the video;
- lack of stabilization.
The Fujifilm X‑T3 is an almost legendary camera. Here you have a cool photo, and a cool video (4K at 60p), and convenient controls with the ability to customize, and a cool viewfinder with a high resolution of 3.69 million dots.
The X‑T3 received an advanced autofocus system, but it’s been more than three years since the camera was released, so at the moment it still falls short of the top systems in full-frame mirrorless cameras from Sony and Canon. The lack of object tracking in the video is also not a plus for the device.
In general, the main problem of the X‑T3 is, perhaps, the existence of the X‑T4, which, although not its direct successor, still looks like a more interesting choice at the moment.
Fujifilm X‑T4
Pros:
- built-in stabilization;
- cool 4K video;
- convenient customizable controls.
Minuses:
- headphones only through the adapter.
Yes, comparing the X‑T3 and Fujifilm X‑T4 directly will be a little incorrect (although we have already done this), after all, the difference in cost today is almost 50 thousand rubles (although at the start of sales the difference was smaller).
In terms of image quality, the cameras are not much different, but the X‑T4 has received a lot of small but very useful changes that concern mainly video shooting. The X‑T4 has built-in stabilization, the advantages of which we have already discussed above. Also, tracking autofocus has become more tenacious.
A step back compared to the X‑T3 was the disappearance of a separate headphone jack, which are now connected via an adapter to the USB‑C port.
The rest of the Fujifilm X‑T4 is very cool and without a twinge of conscience can be called the best APS‑C mirrorless camera on the market.
Fujifilm “special” cameras
Fujifilm X‑Pro3

Pros:
- convenient hybrid viewfinder;
- stylish case with titanium inserts;
- great photo and video quality.
Minuses:
- when working through the optical viewfinder, face recognition does not work.
By “special” cameras, we mean models with a unique feature that distinguishes them not only from the Fuji model range, but among all cameras in general.
In the case of the Fujifilm X‑Pro3, this is a hybrid viewfinder that can work both optically and electronically. All design and controls are inspired by old rangefinder cameras, so this is a model for even more radical retro style fans than the X‑T30.
Otherwise, this is a great camera with an advanced 26-megapixel sensor and detailed 4K video at 30p.
Fujifilm X100V
Pros:
- perfect combination of sensor and lens;
- good video recording characteristics;
- high-quality case with protection against bad weather.
Minuses:
- no zoom;
- no stabilization.
Another “special” Fuji camera. The feature of this model is a fixed 35mm prime lens with a maximum aperture of f/2. Yes, this is not a zoom, but a fixed focal length lens, and it cannot be removed. If you don’t like to walk, perhaps this camera may upset you. But if you are a fan of primes (and their cool optics), then this model has something to show you: Fujifilm has sharpened the matrix and lens as much as possible, so that they give out just an amazing picture.
At the same time, the camera can not only take a photo, but also very cheerfully shoots in 4K, headphone jacks and a microphone are on board.
But the whole design has a serious pitfall — the lack of stabilization both in the carcass and in the lens. This makes it difficult to shoot handheld in low light and can result in shaky video. Otherwise, the Fujifilm X100V is a real masterpiece for all connoisseurs of high-quality pictures.
medium format
Fujifilm GFX 100S

Pros:
- 102 megapixel photos;
- built-in stabilization;
- compact for its size;
- great video.
Minuses:
- not the best autofocus;
- not very long lasting battery.
Medium format cameras (their matrix is larger than that of full-frame models — crop factor of 0.79x) are still quite an exotic thing, but Fujifilm is confidently developing the format: last year two medium format models were released at once.
If you want better picture quality and more detail than full-frame cameras, then the Fujifilm GFX 100S is probably the best option on the market. The GFX 100S takes 102-megapixel photos while weighing just 900 grams, which is very light for a medium format camera. For such bonuses, you have to pay not only with money (the price from the factory is $ 6,000), but also with slow autofocus, as well as not too good viewfinder resolution.
At the same time, despite the large matrix, which is not very suitable for video shooting, the camera copes with this task quite well, delivering very high-quality 4K at 30p.
Fujifilm GFX 50S II
Pros:
- super detailed photos;
- built-in stabilization;
- The cheapest medium format camera on the market.
Minuses:
- slow autofocus;
- video only in Full HD (no 4K).
Fujifilm’s junior medium format camera, although it received a lower resolution matrix (51 megapixels), still boasts one of the most detailed pictures on the market, as well as very effective built-in stabilization, which helps to get the most out of the huge sensor.
At the same time, the GFX 50S II remains the most inexpensive medium format camera ($ 3999) and, like the older model, remains quite compact (900 grams).
As in the case of the 100S, autofocus here clearly loses to full-frame models from competitors, and video capabilities are limited to Full HD shooting.
But for photographers who want huge format and maximum detail, the GFX 50S II gives you everything you need at a price that is very reasonable for this class of camera.
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